Daschle's Ad Blitz

From today's Roll Call:

With less than seven months remaining before Election Day, Senate Minority Leader Tom Daschle (D-S.D.) and former Rep. John Thune (R) are pursuing drastically different advertising strategies as they try to hold their bases while appealing to the small group of undecided voters who are likely to decide the election.

Daschle has been on television almost continually since July 2003; in that time he has run 11 different campaign commercials, an effort that has cost him roughly $1 million. Daschle has spent nearly $10 million total on his re-election effort since 1999.

$10 million! 11 commercials! Doh! And he's arguably slipping in the polls!